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The History Of The Biggest Ecommerce Companies In The World Today

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The switch from Highstreet shopping to online delivery has been a relatively smooth and rapid transition, as is the case with most things when it comes to the internet. The process of buying products used to be long winded before e-commerce; firstly, we would have to access some sort of catalogue, decide on an item to buy, then visit a store, make a purchase and then organise transportation to get it home, and depending on the size of the product, transportation could be expensive and tricky.

How To Choose The Right Website Function For Your Business

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We may think that all websites tend to follow the same structures, but in actual fact, websites come in all sorts of different types, all performing different functions depending on what the website wants to do.

Problems Facing Voice Commerce

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The emergence of Amazon Echo and Google Home have shown the world its first glimpse of the future of marketing: voice commerce. With users now able to interact with their devices simply by talking to them directly, could we be witnessing the beginning of a revolution in online marketing that sees voice control become the way we all shop in the future?

What Do Successful Ecommerce Founders Have In Common?

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When you look at the most successful Ecommerce sights that exist today, although they are all very different, selling different things and providing unrelated services, there are some surprising similarities in the qualities that they possess. And because we don’t believe in coincidence, there is probably something we can learn by looking at the things that successful Ecommerce founders share.

Is Email Marketing Still Relevant?

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Once upon a time, mass email marketing campaigns were all the range. Quantity was always seen as a better ROI than quality emails, but things changed. Social media became the go-to choice for marketers as popularity for social media platforms grew. Many marketers put all their eggs in the baskets of the likes of Facebook but were soon surprised to find out that email remained a much better ROI.

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