Boutique Hotel Website Project London - Case Study | Visionsharp
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Designing hotel websites for mobile devices

By its very nature, the hotel industry deals with a large proportion of mobile search traffic and mobile website visitors. From people in your area looking for somewhere to stay, to guests who have already booked and want to check their booking on the way.

The Visionsharp design team have considerable expertise designing completely bespoke hotel websites for mobile devices, to ensure that the page layout and content responds appropriately to a smaller screen size or resolution.

Doing this has obvious benefits in terms of making sure your website is easy to navigate for visitors from mobile devices, while prioritising the information you want them to see like your room booking page or contact details.

But it also gives a further boost to your search rankings. Google now prioritises web pages that load quickly and offer a mobile-friendly layout on smaller screens.

If you want to make sure you are not missing out on local custom and last-minute bookings from tourists who need overnight accommodation at short notice, targeting local and mobile traffic is a sensible way to go.

See how visionsharp can help your Hotel.

Hotel Website Design FAQs

With over 25% of the online travel market’s revenue coming through mobile devices, a key to increasing direct bookings is ensuring your hotel website has been properly designed for a 5 star mobile experience.

Hospitality websites must be easy to navigate for visitors from mobile devices, while prioritising the information you want them to see like your room booking page or contact details.

Speed is a key ingredient for both your potential guests and strong Google rankings, with page load speed on mobile devices an important element of search engine optimisation. Google now prioritises web pages that load quickly and offer a mobile-friendly layout on smaller screens.

>>  Learn more about hotel website design

Clearly, the main purpose of a hotel website is to bring more direct guests to your establishment. To achieve this, there are several key things to consider.

Firstly, search engine optimisation is essential.

Potential guests need to find your website quickly and easily through the search engines. How your website performs on mobile devices is particularly important here. Talk to the expert web developers at Visionsharp about optimising site speed.

Then, when a visitor arrives on your website, the layout, design and functionality aspects take over.

An essential feature of a good hotel website is an easy booking system. Selecting options, seeing availability, and getting a price should be simple, quick and intuitive. It should also be easy to contact someone if you have questions, need to change to your initial booking, or make special requests.

>>  Learn more about hotel website design