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Building the application behind the interface

The mobile screens were one part of the delivery. TipMan also needed a custom application behind the product, including its tip deeplinking portal and the backend supporting the app.

We built both in Laravel. This gave the project a development foundation for its specific portal and backend requirements alongside the website and member-facing features.

The work demonstrates how our Laravel development services can support a connected product: a portal with a defined task, an app backend and interfaces designed around the people using them.

Close-up TipMan Tips app showcase with offers, group chat and acca screens

What we delivered for TipMan Tips

Custom Laravel development and app features, designed as parts of the same member platform.

Laravel tip deeplinking portal

We developed the tip deeplinking portal in Laravel. This was a distinct part of the application delivery, extending the project beyond the public website and mobile screen designs.

App backend development

We built the app backend in Laravel alongside the portal. The project brought backend development and the member-facing app experience into the same delivery.

Tip displays and premium content

The app presents tips through structured cards, odds displays and supporting information. Free and premium content use different access states so members can understand what is available to them.

In-app messaging and group chat

We added in-app messaging for updates and group chat areas for football and horse racing discussions. These features provide communication routes within the app.

Website content and offer journeys

The website brings together editorial content, bookmaker offers and premium member entry points. The app also includes offer displays as part of its navigation and content presentation.

AI chat interface

The app includes an AI chat feature with suggested prompts, message-limit indicators and betslip context. We designed these elements to sit within the wider app interface rather than as a separate destination.

Integrating AI chat into the app experience

TipMan’s AI feature sits alongside the app’s existing content and betslip views. The interface gives members a conversational way to ask questions, with suggested prompts providing a starting point.

The mockups show how chat, previous conversations, daily message limits and betslip context are presented. Designing those states together helps make the feature understandable within the app’s navigation.

Our contribution covered the interface as part of the wider product. It is an example of combining mobile app development with interactive features while keeping the surrounding member journey consistent.

Existing TipMan app mockup showing its AI chat interface and betslip view
TipMan’s AI chat and betslip mockups from the project.

Designing around content, access and communication

The website and app serve different parts of the experience. The website provides a place to browse published content and learn about membership, while the app puts tip views, messages and community features together on mobile.

We used clear content groupings and member access states to organise those journeys. Tip cards, offer displays and group areas each have a distinct role, helping the interface explain what a screen contains and what the member can access.

Considering these journeys alongside the Laravel portal and backend kept the project focused on the whole product. The work brought together custom application development, content presentation and mobile interface design.

The result: a website, Laravel platform and member app

TipMan gained a digital product spanning its public website, tip deeplinking portal, Laravel app backend and mobile experience. The delivery combined custom application work with tip displays, premium content, messaging, group chat and AI chat.

The case study shows the breadth of the build: the application behind the product as well as the interfaces its members use. It demonstrates our experience developing a Laravel portal and backend as part of a wider app project.

Visit the TipMan Tips website →