At VisionSharp, it’s fair to say that we’ve built up an impressive portfolio of absolutely fantastic clients during our time as web designers, and we were recently delighted to add Royal Nawaab to that growing list. With a website suffering from a high bounce rate and a lack of conversions, it was clear that Nawaab needed something to change, and we can confidently say that we rose to the challenge.
Royal Nawaab are two incredible banqueting suits based in Manchester and London, offering a delicious range of Indian and Pakistani dishes as part of their mouth-watering buffet. As their restaurants are based in two absolutely fantastic locations, each with out-of-this-world facilities and breath taking décor, it’s no wonder why Nawaab have built such an established reputation.
Because they’re situated within such iconic buildings, it’s only natural that Nawaab were desperate for a website that matched their prestigious image- and our experts at VisionSharp duly obliged.
Due to the number of issues apparent with their previous site, we provided Nawaab with a brand new website on a new domain, meaning that we were really able to use our skills to mirror the professionalism and high standard of the restaurants themselves. We were also keen to ensure that the site was both mobile and user friendly, which is why the development phase was so important to this project.
We also found that a lot of traffic to the old site was coming through mobile devices, and so mobile UX and UI was at the heart of our new design. Ensuring that your website is user friendly is absolutely vital at the moment, and we finished designing the mobile version of the site before we got cracking on the desktop site. This allowed us to ensure that the site was fast and easy to navigate on mobile, thereby providing a positive UX.
Our team put in a lot of hard work to Nawaab’s new site, and we’re delighted to see that the rewards are already starting to pay off. We’ve seen a positive impact already, with their bounce rate dropping significantly to below 20%, and we fully expect to see other improvements to other analytics over the next few weeks.
We believe that this new website effectively showcases what VisionSharp are all about- providing attractive, effective websites that will boost any online business. It’s through the combination of our expansive skillset and hard work that allows us to provide the best web design Manchester has to offer!
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